In the news
MEDIAPROBE IN THE NEWS
Selected articles, podcasts, events, and more featuring Mediaprobe and team.
Data & Insights Award NominationData & Insights Award
Formula E, Yonder Consulting, and MindProber shortlisted for the Sport Industry Awards 2023.
Data Gurus-MindProber Pod
11 Apr, 2023
A chat between Sima Vasa and Pedro Almeida on ‘Measuring the quality of involvement and impression of content’.
AUDIENCE x SCIENCE 2023
17 Mar, 2023
In-Home Psychophysiological Television Measurement, NBCU – MindProber winning paper.
Spotify Sonic Science Volume 2
28 Feb, 2023
How digital audio amplifies listeners’ everyday experiences.
HCD Research Panel w/ CEO Pedro Almeida
17 Feb, 2023
A Frank Discussion on “Junk Science” in Emotion Research
SportsPro – MindProber Podcast
31 Jan, 2023
Podcast | Measuring the moments that matter with MindProber CEO Pedro Almeida
Reel Talk – MindProber Podcast
19 Jan, 2023
Are you measuring audience engagement correctly? A chat with Pedro Almeida
MRS Awards 2x Finalists
05 Dec 2022
Formula E, Yonder Consulting, and MindProber are finalists of the Market Research Society (MRS) Awards 2022!
Amazon Ads, Wondery, and MindProber Study
18 Jul, 2022
Audio’s impact on emotions: The impact of tailoring messaging by music and podcast genre.
Amazon Ads, Wondery, and MindProber Study
11 Jul, 2022
Four takeaways on how and why brands thrive with new audio technology.
Amazon Ads, Wondery, and MindProber Study
29 Oct, 2021
Wondery Sells Audio’s Emotional Powers With A Data-Driven Message.
TV Transformers Showcase
17 Sep, 2021
The best and the brightest innovation from across the TV sector
Extreme E and MindProber
11 Apr, 2021
Exclusive: Emotional Engagement Technology Changing Understanding Of Fans
Formula 1, Populs-Yonder, and MindProber Study
15 Mar, 2021
Formula One enlists biometric testing to better understand its TV audience
Extreme E partners with MindProber
9 Mar, 2021
Extreme E partners with MindProber to measure fan engagement.
Formula 1, Populs-Yonder, and MindProber Study
14 Jun, 2019
How biometrics is transforming TV and video
MindProber – GreenBook
16 Apr, 2019
X-Ray of a Football Game: The Power of Cristiano Ronaldo’s Image
Formula 1, Populs-Yonder, and MindProber Study
12 Nov, 2018
Formula One enlists biometric testing to better understand its TV audience
Deloitte Neuroscience Innovation Report 2018
29 Jan, 2018
Companies such as MindProber are focusing on using wearable devices to collect more precise consumer neuro-data.
IIeX 2017 MindProber Innovation Competition Winner
3 Jul, 2017
And The Winner Is….. Results Of The Insights Innovation Competition at IIeX NA 2017
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